Beauty Industry

Escada Names New Face

The brand has chosen a spokesperson for its fall fagrance.

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By: Jamie Matusow

Editor-in-Chief

Supermodel Miranda Kerr has been named the new ‘face’ of Escada’s upcoming fragrance, Joyful, launching this fall.

Kerr already has her own line of beauty products – plus new campaigns with H&M, Clear Haircare and Reebok.

She told People Stylewatch: “I remember playing with my mother’s perfumes. She had quite a collection…”

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